Resources That Actually Help
From bestselling books to brutal-but-useful downloads — this is the gear that gets results.

Book Feature

Book 1 – Head Down, Balls Up
Why 80% of business owners sabotage their success — and how to stop.
If you’ve ever felt like you’re working harder and getting nowhere, this book will make sense of the chaos. It’s blunt, practical, and annoyingly accurate.
Available on Amazon, Kindle and Paperback

Coming Soon: The 6-Part Business Owner Series by Simon Ellson

This isn’t business coaching fluff. It’s the uncomfortable, practical, liberating truth about what it really takes to scale, exit, and build a business that doesn’t need you.

Book 1 – Head Down, Balls Up

Out now on Amazon and Apple Books

Why 80% of business owners sabotage their success — and how to stop.

Book 2 – Who the Hell Are You Anyway?

Coming August 2025

Why not knowing who you are limits your potential in business and in life.

Book 3 – The Messy Middle

Coming January 2026

Why growth hurts, alignment breaks, and good businesses stall — and how to get through it.

Book 4 – The Culture Con

Coming July 2026

Why most business culture advice is nonsense — and how to build a team that actually performs.

Book 5 – Buyable

Coming January 2027

How to build a business someone actually wants to buy — and will pay handsomely for.

Book 6 – Freedom, Not Fame

Coming July 2027

The business owner’s guide to building a life-first company that works without you.

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Featured Resources

10-Step Sales Strategy

Set clear targets, build a repeatable engine, and measure success at every level.

Business Valuation Checklist

A hard-nosed look at what makes a business valuable — and what kills deals.

Free DISC Assessment

Understand your team’s behaviours, fix communication breakdowns, and lead better.

Exit-Ready Business Scorecard

Score your business across the 6 key areas that drive buyer confidence and sale value.

"We used Simon’s valuation checklist ahead of a trade sale — the buyers were shocked at how prepared we were.”

The DISC tool changed how our leadership team communicates. Less drama, more delivery.”